↘ 2021
↘ 3D Mapping Projection
↘ Roche (Basel)
The Lion is Hungry
The Lion is Hungry
Editorial _2020
Fondation Beyeler
The Lion is Hungry is a prototype publication project aimed at proposing to the Fondation Beyeler a communication support that would found place between the exhibition catalog (imposing, expensive, standard designed) and the flyer (volatile, creatively designed, free).
This project was all the more interesting as it challenged us to break down the barriers of visual communication and to think up a new meduim in line with our current period faced with a global pandemic.
Year — 2021
Discipline — 3D Mapping Projection
Client — Roche (Basel)
Connected
'Connected' is the poetic and graphic metaphor of the invisible link that connects us to each other. Through its visual interplay with the architecture of the Roche Tower, lines meet, interact, create new forms, and evolve together. The radical and minimalist approach to the use of lines is supported by a desire for purity of elements and a wish for abstraction in order to leave space for interpretation. A single line connects two things. Multiple lines form a union which allows them to create new visuals. It is a reflection of society; diversity is our strength... together we can create anything.
'Connected' is the poetic and graphic metaphor of the invisible link that connects us to each other. Through its visual interplay with the architecture of the Roche Tower, lines meet, interact, create new forms, and evolve together. The radical and minimalist approach to the use of lines is supported by a desire for purity of elements and a wish for abstraction in order to leave space for interpretation. A single line connects two things. Multiple lines form a union which allows them to create new visuals. It is a reflection of society; diversity is our strength... together we can create anything.